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Monday 11 November 2019


New TASTO Potato Chips & DOZO Rice Crackers in Malaysia 
Greetings From BJC FOODS (MALAYSIA) SDN BHD! Are you a great fan of snack food? Do you know that the No.1 brand of Crispy Rice Crackers in Thailand - DOZO is here in Malaysia? 

Together with TASTO Potato Chips, BJC Foods (Malaysia) Sdn. Bhd is excited to bring to you THREE New Exotic Flavours of TASTO Potato Chips & DOZO Crispy Rice Crackers brand in Thailand to satisfy the taste buds of Malaysia snack food lovers. Read more on the blog now!

BJC Foods (Malaysia) Sdn. Bhd 

TASTO Potato Chips

DOZO Crispy Rice Crackers

BJC Foods (Malaysia) Sdn. Bhd. (BJC Foods), a subsidiary of Berli Jucker Public Company Limited of Thailand, and manufacturer of popular snack brands such as Wise Cottage Fries and TASTO®, has recently launched three new Asian flavours under TASTO Potato Chips and DOZO, the No. 1 brand of Crispy Rice Crackers in Thailand, which the company believes will delight the taste buds of local snack food consumers and take the Malaysian market by storm. 

Congratulations to BJC FOODS on the launch of the TASTO POTATO CHIPS & DOZO RICE CRACKERS at DoubleTree by Hilton 

TASTO Potato Chips are gearing itself to target the young (and young at heart) with fun, challenging and adventurous experience. Thus, the excitingly new flavours released by the company features exotic tastes from three of Asia’s popular delicacies that are also a favourite with the locals. 

3 FLAVOUR FISH [Ikan Masak Tiga Rasa]



Delighting your adventurous palate to the next level with not one but three of Asia's popular delicacies - TASTO Potato Chips comes in 3 selections of 3 FLAVOUR FISH [Ikan Masak Tiga Rasa], CURRY CRAB & SEAWEED WITH KOREAN SAUCE.

  TASTO 3 Flavours Fish Potato Chips

The TASTO 3 Flavours Fish potato chips were created and inspired by the delicious local delicacy known as “Ikan Masak Tiga Rasa”. As its name suggests, the three main flavours that form this tantalizing dish are Sweet, Sour and Spicy. BJC has carefully combined these tastes to ensure a balanced and unique combination that creates an amazing fusion taste to delight snack food fans. 

TASTO Curry Crab Potato Chips

The TASTO Curry Crab flavoured potato chips, on the other hand, offers curry crab lovers with the opportunity to obtain the same great taste as the sought-after dish that features delicious crab meat enveloped in tasty dry curry, all in one perfectly packaged crispy potato chips. 

 TASTO Seaweed with Korean Sauce Potato Chips

Leveraging on the growing influence of Korean culture led by the “K-Pop” phenomenon and to capture the new generation of consumers who fancy Korean food, the TASTO Seaweed with Korean Sauce flavoured potato chips will be a welcome addition to placate their taste buds and also serve as must-have starters in many Korean diners. 

What is unique and special in these potato chips is that these new flavours are made with TASTO’s thinly sliced crispy potato chips with “V-Cut”, the process that gives the V-shaped wave formation on the chip that is designed to maximize delivery of the flavours and ensure that “snackers” gets the most out of each bite. Sound pretty amazing, right?


Well as for DOZO Rice Crackers, on the other hand, it offers nutritious oven-baked with superior quality Japanese rice with three flavours option of ORIGINAL, CORN CHEESE and JAPANESE SEAWEED. 

The BJC’s new crispy rice cracker, DOZO, is targeted for the active kids, as well as mums, who need the energy to keep pace with their energetic young ones or to manage hectic household tasks. 




DOZO crispy rice cracker is made with superior quality Japanese rice and comes with a variety of flavour options such as Original, Corn Cheese and Japanese Seaweed. 

These nutritious rice crackers are oven-baked to offer consumers a healthy snack and crafted to an ideal size in individual packaging that allows it to be easily carried along and munched, whenever it is needed to boost energy levels or comfort a growling stomach. 

BJC Foods Managing Director, Phillip Leong 

“We are very excited to offer three new exotic flavours for our TASTO potato chips, as well as introducing the new DOZO rice-crackers for our Malaysian consumers”, said BJC Foods managing director, Phillip Leong. 

“Thus, introducing the new exotic Asian and local flavours is a bold step for us in an industry where most snack food manufacturers take the safe path by offering traditional flavours. I am confident that our consumers will find that the superior quality and delicious taste of the products to be extremely refreshing and tantalizing".

“Further to that, I am also very positive that our new DOZO rice crackers will be a big hit amongst the consumers who are constantly on the go and are always seeking healthier ways to maintain their energy levels,” he elaborated. 

TASTO’s new flavours of potato chips are now available at all small and large retail outlets and convenience stores across Malaysia, while the DOZO rice crackers are made available at selected outlets. 

Do look out for them at the stores and for more information from BJC Foods, do check out their TASTO FACEBOOK www.facebook.com/tastopotatochips & DOZO FACEBOOK www.facebook.com/DozoRiceCracker for latest updates!

#FollowMeToEatLa #Tasto #TastoPotatoChips #TastoMoments
#Dozo #DozoRiceCrackers #DozoMoments Tasto Potato Chips & Crisps DOZO

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