Samsung Malaysia Launches 2025 AI TVs Built for the Way You Live

Samsung Malaysia Launches 2025 AI TVs Built for the Way You Live

Beyond Entertainment – How AI Television Technology Now Orchestrates Kitchen, Bedroom, and Every Connected Device in Malaysian Homes

[PRESS RELEASE]

Kuala Lumpur, 3 June 2025 - Samsung Malaysia announced the nationwide availability of its groundbreaking 2025 AI TV lineup, featuring advanced Vision AI technology that transforms televisions into intelligent home ecosystems. Following strong consumer response during the pre-order phase, the complete range is now available across authorized retailers and the Samsung Online Store, with exclusive launch gifts worth up to RM5,017 from June 2-30, 2025.

The 2025 lineup represents a significant leap in home entertainment technology. AI-powered features automatically adapt to viewing conditions, content types, and individual family preferences, effectively transforming Malaysian homes from simple living spaces into intelligent environments that anticipate and enhance daily life.

Whether it's family movie night, quiet time with your favorite K-drama, or simply setting the right ambiance in your living room, today's home is more than just space—it reflects your lifestyle. The right technology can make it more intelligent, beautiful, and seamlessly in tune with your daily routine.

Intelligence That Adapts to Your World

Samsung's most advanced Vision AI[1] technology powers this transformation. This technology combines machine learning with computer vision to create viewing experiences that feel naturally intuitive. The system recognizes scenes, faces, objects, and text in real time and intelligently adjusts contrast, brightness, sharpness, and sound based on who's watching, what's playing, and where your TV lives in your home.

Imagine AI Picture and AI Sound Pro working together to ensure every family member enjoys their content exactly as intended—whether your teenager is gaming with friends or grandparents are catching up on their favorite K-drama. The technology makes content-aware adjustments that keep every scene immersive yet comfortable for the eyes.

The Adaptive Picture Pro feature becomes particularly valuable in Malaysia's dynamic lighting conditions, automatically fine-tuning visuals as natural light shifts throughout the day. With Glare Free technology that minimizes reflections and distractions, you can enjoy clear, comfortable viewing regardless of room lighting. No more getting up to adjust settings when the afternoon sun hits your screen or when evening falls during your favorite show.

For busy Malaysian families juggling work, school, and social time, the Smart Hub creates personalized spaces for every family member. Each person gets their own curated content recommendations and privacy settings, while EyeComfort Mode automatically reduces blue light during evening hours—perfect for those late-night viewing sessions before bed.

Designed for How Malaysians Really Live

From compact Kuala Lumpur apartments to spacious family homes in Petaling Jaya, the 2025 lineup offers ultra-slim designs and flexible sizing that complement any Malaysian living space. The multi-view options support everything from parents working from home while kids study nearby, to those memorable family karaoke nights that unite everyone.

Choose the NeoQLED 8k (Q990F/Q900F) for picture clarity so detailed you'll feel like you're stepping into the screen, or explore the vibrant OLED models (S95F/S90F/S85F) that make every colour pop with lifelike intensity. For those who appreciate form as much as function, The Frame Pro doubles as stunning wall art when you're not watching, seamlessly blending technology with your home's aesthetic.

Complete your entertainment sanctuary by pairing any TV with Samsung's Q-Series soundbars featuring Q-Symphony technology. This creates surround sound that syncs seamlessly with your TV's audio, transforming your living room into a private cinema where every whisper and explosion feels precisely balanced.

Buy Now, Thanks Us Later

Samsung's 2025 AI TVs are now available nationwide from authorized retailers and the Samsung Online Store. To celebrate bringing this intelligent entertainment to Malaysian homes, Samsung offers exclusive gifts worth up to RM5,017[2] by purchasing selected 2025 models from June 2-30, 2025.

[1] Samsung Vision AI features are available on 2025 Neo QLED, OLED, QLED (excluding Q6F model), and The Frame as of Q1 2025. Supported models may vary depending on the feature.

[2] The promotion is on a first-come, first-served basis, while stocks last. Terms and conditions apply.